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Gold demand falls over 25% this festive season as buyers cut back

Gold demand falls over 25% this festive season as buyers cut back

Gold demand dipped during the initial festive period. India Bullion & Jewellers Association reported a 28% drop. High gold prices dampened consumer enthusiasm. Many buyers opted for lighter, lower-karat jewelry. Some jewelers saw increased sales value despite volume decreases. Investment demand for gold coins remained steady. Jewelers are adjusting manufacturing strategies to meet changing preferences.

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