Hyundai Motor Brings Retro Arcade Fun With INSTEROID Concept Car to gamescom 2025
Hyundai Motor makes gamescom debut with INSTEROID Retro Arcade game, blending vintage gaming with automotive innovationInteractive booth in gamescom's Retro & Family Area showcases INSTEROID concept car and arcade game, offering immersive and unexpected experiencesHyundai Motor aims to connect with younger audiences, expand its digital storytelling through gaming, and reinforce its leadership in the global EV market through the INSTER model's successSEOUL, South Korea and COLOGNE, Germany, Aug. 20, 2025 /PRNewswire/ -- Hyundai Motor Company is making its debut at gamescom 2025, becoming the first automotive company to claim a solo spot in the 'Retro & Family Area' with its self-developed 'INSTEROID Retro Arcade' game, which combines vintage gaming charm with automotive innovation.**media[719994]**
